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Made In The Dark

Procurement

Everything a purchasing, legal or IT team needs to approve Made In The Dark as a vendor, in one place, including an in-house cost comparison.

Differentiators

  • A physical film and photography studio in Chesapeake, Virginia
  • Our own software suite, so no compatibility issues, third-party plugin stack or license creep. Reduces operating costs from multiple vendors
  • A lean multidisciplinary senior in-house team; no outsourcing
  • One company per trade per region
  • Award-winning: 14 awards; more than 20 years of experience
Inside the film and photography studio at the Made In The Dark studio in Chesapeake, Virginia

Capability statement

Made In The Dark is the outsourced creative and digital department for commercial contractors and industrial manufacturers in Hampton Roads: website, film, search, distribution and systems under one monthly program.

Core competencies

  • Websites and pages, built and hosted on our own Darkside software
  • Documentary films, project films, facility tours, live events, commercial advertisements, recruitment films, drone video, 360° photo, 360° video, photography, podcasts, interviews, testimonials, short films, feature films
  • Search and AI search visibility, with monthly rank tracking
  • Social media and email distribution to named target accounts
  • Custom software, CRM, RFQ and bid inquiry forms, lead alerts, client portals, custom tools, calculators
  • Mobile applications, web applications
  • 3D, VFX and interactive product viewers
  • API (application programming interface) integrations

Vendor information

Legal name Made In The Dark LLC
Entity type Limited liability company, Virginia
Address 826 Tluchak Lane, Suite 108, Chesapeake, VA 23323
Phone (757) 275-4457
Website madeinthedark.com
NAICS (suggested, confirm) 541810 Advertising agencies; 541613 Marketing consulting; 512110 Video production; 541511 Custom programming; 541430 Graphic design
Business size Small business
Insurance Via the contact form

Payment information

Accounts contact Via the contact form
Billing Monthly retainer, invoiced in advance; no deposits
Payment methods PayPal or wire transfer; client covers wire fees
Term 6 month minimum, then month to month with 30 days notice
Prepayment Discounts may be available for paying the full term up front

Security and data

Your site, forms and lead data run on our own software, on managed hosting, with fewer third parties touching your data than a typical plugin stack.

Area How it works
Hosting Managed hosting on GoDaddy (North America), administered by Made In The Dark
Software Darkside theme and plugins replace third-party plugins and SaaS providers to limit risk exposure, reduce cost and dependency
Hardening Darkside Security on every site; updates applied by our team
Backups Daily backups, kept for 24 hours
Lead and form data Stored in your site’s own database, not a third-party form service
Software license check Plugins report only license status and basic WordPress, PHP and server versions; no form or customer data
Cookies and privacy Cookie consent built into the theme; privacy policy maintained on your site
Access WordPress admin user account. Full control over all plugins and data.
Certifications We do not hold SOC 2 or ISO 27001; security questionnaires are answered on request

On-site filming

  • NDAs signed before any visit on request.
  • Crew follows your site rules, escorts and PPE requirements.
  • You review all content before anything is published.
  • Work appears in our portfolio unless you add the paid NDA option.

AI use

Film and photography are shot by real crews. The client chooses which AI service provider they use in their software. No training data taken by Made In The Dark. We may utilize AI for content generation including but not limited to textual content, motion pictures and photography.

What we need from you

  • A named point of contact with authority to approve work
  • About two hours a month: the strategy meeting plus approvals
  • Site access and an escort for shoot days
  • Content approvals within 5 business days
  • Your target account list and current customer list
  • Access to online systems, access to third-party service providers
  • Administrative access to social media accounts

Master services agreement

Term Position
Structure One MSA, with SOW per program tier
Tiers Three tiers; Made In The Dark may renegotiate the tier at its discretion
Fees Monthly, in advance; no deposits
Ad spend Included in monthly fee; non-refundable
Third-party costs Travel outside Hampton Roads and other third-party costs billed at cost; client is expected to pay wire fees
Minimum term 6 months, then month to month
Prepayment Discount for paying the full term up front
Cancellation 30 days written notice after minimum term
Early termination The remaining minimum term is owed in full
Refunds Services and ad spend are non-refundable
Intellectual property Made In The Dark retains all IP and licenses; IP of plugins, code, audio and visual granted by Made In The Dark
Portfolio rights Work may be shown in Made In The Dark’s portfolio unless client opts for NDA at additional cost
Hosting Managed GoDaddy hosting (North America) unless self-hosted
Software Darkside Suite licensed for the term; Darkside has a yearly subscription cost payable to Made In The Dark
Results No guaranteed outcomes; results depend on the client, the market and other factors
Studio use Client is liable for damage to the studio and equipment during client sessions
Exclusivity One company per trade per region while the program is active
Payment methods PayPal or wire transfer
Chase Hughes
Model in a white dress photographed in front of the Made In The Dark wall logo

Cost of building it in-house

Hiring the five roles behind one of our programs costs about $436,000 a year in Hampton Roads salaries alone. We include ad spend in each retainer.

Role (BLS occupation) Annual mean wage, Virginia Beach-Norfolk-Newport News metro
Marketing manager $154,510
Web developer $94,150
Marketing specialist $71,120
Graphic designer $61,180
Camera operator $54,880
Salaries total $435,840
Plus, not counted above Benefits and payroll taxes, camera and drone gear, editing and design software, CRM, email, hosting, recruiting, management time, ad spend

A two-person team (a manager and a specialist) costs $225,630 in salaries, with no studio, no developer and no film crew. Wages are the May 2023 annual means from the BLS Occupational Employment and Wage Statistics for the metro area.