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Made In The Dark

The Blog

Company news on web design, search, paid media, video production and visual effects, written in the Made In The Dark studio in Chesapeake by the people doing the work.

The manufacturing GM

Our Marketing Avatars

Our Marketing Avatars Meet the four people we build every film, page and post for: GC owners, specialty subcontractors, manufacturers and their marketing managers.…

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Skilled tradesperson on the job, cover image for the Made In The Dark article on winning bids and recruiting better people for commercial construction companies

Recruiting Better People

Skilled trades candidates choose employers, not just jobs. Here is how construction and manufacturing companies recruit better people with film and a real careers…

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Strategy walkthrough at the Made In The Dark studio

Doing Marketing In-House

Sooner or later, every growing contractor and manufacturer asks the same question. Should we hire our own marketing team? It is a fair question.

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AI photo editing article cover by Made In The Dark

AI Photo Editing

An AI pipeline that sorted, quality-checked and composited nearly 1,500 photographs from one media day, delivered through a custom gallery.

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Free on-set filmmaker tools built by Made In The Dark

Filmmaker Tools

A browser-based set of tools for cinematographers, built as a web application that runs without installing anything. Made In The Dark case study.

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Garage Doors 4U website by Made In The Dark: fold page

Garage Door Enterprises

A website redesign and search program for Garage Door Enterprises, built on our own WordPress platform by Made In The Dark in Chesapeake.

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Custom mapping application built by Made In The Dark

Intelligence Brief

A custom 4K map generator that turns a news anchor's script into animated 3D globe graphics and exports broadcast-ready photos and video.

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